Practical or theory based training
Needs can be skill or theory related. Some may wish to develop practical skills. Some participants may need assistance in handling complex transactions or dealing with difficult customers.
Others may have the practical service skills. Their organisation may be embarking on a major quality or service improvement program, and staff need to be informed of the new direction. Their participation may be required. At the end of the training period, staff will be full and active participants in the new program and direction.
A variety of approaches can be used to design training that meets the diversity of training needs described above.
The "trainer" may also fulfill the roles of facilitator and consultant, depending on the scope and numbers of staff involved. Sometimes the assignment includes customer service consulting.
Course lengths can vary. The training can be intensive or spread over a period of time. It may consist of half-day, one day or longer courses.
Typical program content is shown at: Customer service program content example.
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